Geographic Expansion

200k+ customers • 1500+ employees • $600M+ Revenue

Our client has a digital product that has been scaled and well received in the USA so they are looking to maximize top-line growth by launching this product in other geographies. Our client has a footprint across the globe, but they need to complete a market assessment to uncover which geographies would be most inclined to benefit from this specific product.

Business Impact

⊹ Performed a detailed market assessment of 10 geographies
⊹ Identified 90% of markets assessed could benefit from the digital product offering and would deliver opportunities for revenue growth
⊹ Identified targeted growth opportunities within the existing customer base of 9 countries
⊹ Designed 9x Go To Market strategies to launch the product into new geographies

* Please note that experiences listed on this page may involve projects conducted outside of the Whiteark umbrella, however project outcomes were secured under the direction of the current Whiteark leadership team.