Customers, Covid-19, New Business, Strategy, Lead Generation Simon Kuestenmacher Customers, Covid-19, New Business, Strategy, Lead Generation Simon Kuestenmacher

How to find new customers during COVID

During yet another lockdown it’s hard to reach out and acquire new customers. You are busy managing your family, your own mental health, plus you actively try to keep morale high at work too. To reach new customers, you will want to understand how they have changed. How did their shopping preferences, their daily routines, their work lives change? Let’s explore these questions together.

During yet another lockdown it’s hard to reach out and acquire new customers. You are busy managing your family, your own mental health, plus you actively try to keep morale high at work too. To reach new customers, you will want to understand how they have changed. How did their shopping preferences, their daily routines, their work lives change? Let’s explore these questions together.

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Developing your lead generation strategy

Since the onset of COVID-19, businesses have had to find new and clever ways to connect with their customers to generate sales and maintain relationships – this has led to the acceleration of digitisation as more customers shifted to online.

Since the onset of COVID-19, businesses have had to find new and clever ways to connect with their customers to generate sales and maintain relationships – this has led to the acceleration of digitisation as more customers shifted to online.

Customers now have the power to dictate when and where companies can interact with them. Organisations that are customer experience-minded and leverage communication technology to engage with today’s customer in the way they prefer – in the right channel, at the right moment, with the right information, will be most successful in converting leads.

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