So your product department has designed a new product and you're in charge of simply taking the product to market….. now what? Here’s a simple cheat sheet of some critical milestones that you must be clear about before you launch the new product.

Recently a good friend approached me and shared this amazing idea they had to take a new product to market. They built the concept, tested it and literally perfected the product to a point that it was time to go and share it with the masses. Easy right? Wrong.