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All in Storytelling
I’m an accountant, so I am not supposed to love marketing, am I?
When I started in industry, marketing budget were cut, how can you justify the ROI on that spend. So much time was spent understanding the return on money spent, some easier than others to explain.
However, when cash needed to be saved it was the easiest spot. It didn’t impact the bottom line, that you can really measure easy compared with other costs.
The people that shaped me & what they taught me
When you look back, there are people that have made a big difference in your life. Maybe you see it more when you look back, rather than when you are in the thick of it. People come in and out of our lives and sometimes we don’t go back to say thank you to the people that have shaped us.
When the clocks strike midnight on the 31st December 2021, I’m going to be ready to yell Happy New Year bring on 2022. While 2021 has been a good year, there is a lot of look forward to for 2022.
WOW 2021 started with some much excitement that we have got through 2020 and it was a new beginning, but it wasn’t quite what we all expected. I’m not complaining, and I have nothing to complain about, but it has definitely given me more perspective. There have been times in 2021 with the pandemic, lock downs, earthquake, floods, wind, no power that I thought the world was going to end, but here we all are still.
