We take a closer look at the impact of Covid-19 on household consumption and spending. Data shows that the household saving ratio hit heights not seen since the early 1970s. Reasons include: Precautionary, Investment or retirement, First home, Reduce loans.

Covid-19 has created several consumer segments as a result of varying attitudes. Concerns are centred around health, the economy (including income and unemployment), and climate change which is still a prominent issue. 80% are not willing to return to life as it was, driven by ongoing concerns about health and finances but also as a result of rethinking and resetting priorities.